{"id":1010,"date":"2023-05-24T03:55:47","date_gmt":"2023-05-23T19:55:47","guid":{"rendered":"http:\/\/localhost\/wordpress\/?p=1010"},"modified":"2019-09-03T16:09:12","modified_gmt":"2019-09-03T16:09:12","slug":"online-sales-easy-marketing-755","status":"publish","type":"post","link":"https:\/\/por.tw\/EasyMarketing\/online-sales-easy-marketing-755\/","title":{"rendered":"\u77e5\u8b58\u7ba1\u7406\u8207\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406\u7684\u878d\u5408\u7684\u63a2\u8a0e – \u4f01\u696d\u7ba1\u7406"},"content":{"rendered":"

<\/p>\n\n\n
\n
\u3000\u5728\u77e5\u8b58\u7ba1\u7406\u76ee\u76ca\u88ab\u7814\u7a76\u5b78\u8005\u548c\u4f01\u696d\u7ba1\u7406\u8005\u6240\u91cd\u8996\u7684\u4eca\u5929\uff0c\u4eba\u5011\u4e0d\u50c5\u5c0d\u77e5\u8b58\u7ba1\u7406\u7406\u8ad6\u7d66\u4e88\u4e86\u8db3\u5920\u7684\u95dc\u6ce8\uff0c\u4e5f\u8d8a\u4f86\u8d8a\u591a\u5730\u95dc\u6ce8\u77e5\u8b58\u7ba1\u7406\u5728\u4f01\u696d\u767c\u5c55\u4e2d\u80fd\u5920\u5e36\u4f86\u7684\u771f\u5be6\u6548\u76ca\u3002\u5118\u7ba1\u76ee\u524d\u9084\u6c92\u6709\u898f\u7bc4\u7684\u8a55\u6e2c\u6a19\u6e96\u6216\u9ad4\u7cfb\u4f86\u8a55\u6e2c\u77e5\u8b58\u7ba1\u7406\u70ba\u4f01\u696d\u5275\u9020\u7684\u50f9\u503c\uff0c\u4f46\u662f\u4f01\u696d\u7ba1\u7406\u8005\u5c0d\u77e5\u8b58\u7ba1\u7406\u80fd\u5920\u7d66\u4f01\u696d\u5e36\u4f86\u50f9\u503c\u6df1\u4fe1\u4e0d\u7591\u3002\u6df1\u5733\u85cd\u51cc\u516c\u53f8\u300a2005\u4e2d\u570b\u77e5\u8b58\u7ba1\u7406\u8abf\u67e5\u5831\u544a\u300b\u4e2d\u986f\u793a\uff0c\u88ab\u8abf\u67e5\u4f01\u696d\u4e2d\u201c\u5f9e\u4f86\u6c92\u6709\u958b\u5c55\u77e5\u8b58\u7ba1\u7406\u6d3b\u52d5\u201d\u7684\u4f01\u696d\u6bd4\u4f8b\u53ea\u67095%\uff0c\u4e26\u4e14\u670953%\u7684\u4f01\u696d\u8868\u793a\u201c\u5c0d\u77e5\u8b58\u7ba1\u7406\u95dc\u6ce8\u548c\u6295\u5165\u201d\u5728\u589e\u52a0\u3002\u5831\u544a\u540c\u6642\u6307\u51fa\uff0c\u672a\u4f86\u7684\u77e5\u8b58\u7ba1\u7406\u5efa\u8a2d\u5c07\u5448\u73fe\u4e00\u500b\u660e\u986f\u7684\u767c\u5c55\u8da8\u52e2\uff1a\u77e5\u8b58\u7ba1\u7406\u5c07\u8d8a\u4f86\u8d8a\u548c\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406\u76f8\u7d50\u5408\u3002<\/p>\n

\u3000\u3000\u9019\u88e1\u9700\u8981\u5340\u5206\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406\u8207\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44\u7684\u6982\u5ff5\u3002\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406(Business Process Management\uff0cBPM)\u662f\u7531\u65bc\u4f01\u696d\u7684\u696d\u52d9\u6d41\u7a0b\u6d41\u8f49\u9700\u8981\u8cc7\u6e90\u7684\u652f\u63f4(\u5982\uff1a\u4eba\u3001\u8ca1\u3001\u6642\u9593\u7b49)\uff0c\u56e0\u6b64\u9700\u8981\u5c0d\u5176\u9032\u884c\u7ba1\u7406\u4ee5\u63a7\u5236\u6210\u672c\u3001\u63d0\u9ad8\u6536\u76ca\u3002BPM\u5305\u62ec\u696d\u52d9\u6d41\u7a0b\u898f\u7bc4\u3001\u696d\u52d9\u6d41\u7a0b\u6539\u5584\u548c\u696d\u52d9\u6d41\u7a0b\u91cd\u7d443\u500b\u5c64\u9762\u3002\u898f\u7bc4\u662f\u5c0d\u73fe\u6709\u7684\u6d41\u7a0b\u9032\u884c\u5354\u8abf\u548c\u68b3\u7406;\u6539\u5584\u662f\u901a\u904e\u5c0d\u73fe\u6709\u6d41\u7a0b\u7684\u8a55\u4f30\u5206\u6790\uff0c\u5c0d\u6d41\u7a0b\u4e2d\u67d0\u4e9b\u74b0\u7bc0\u9032\u884c\u91cd\u65b0\u8a2d\u8a08;\u800c\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44(Business Process Reengineering.BPR)\u5247\u662f\u5c0d\u4f01\u696d\u7684\u696d\u52d9\u6d41\u7a0b\u9032\u884c\u6839\u672c\u6027\u7684\u601d\u8003\u548c\u5fb9\u5e95\u91cd\u5efa\u3002<\/p>\n

\u3000\u3000\u90a3\u9ebc\uff0c\u77e5\u8b58\u7ba1\u7406\u5982\u4f55\u8ddf\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406\u7d50\u5408\u5c07\u662f\u4f01\u696d\u7ba1\u7406\u8005\u672a\u4f86\u9700\u8981\u95dc\u6ce8\u7684\u554f\u984c\u3002<\/p>\n

\u3000\u30001 \u8a0a\u606f\u7ba1\u7406\u7cfb\u7d71\u8207\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44<\/p>\n

\u3000\u3000\u5728\u8ac7\u5230\u77e5\u8b58\u7ba1\u7406\u8207\u4f01\u696d\u6d41\u7a0b\u7ba1\u7406\u7684\u878d\u5408\u4e4b\u524d\uff0c\u6211\u5011\u9996\u5148\u8981\u77ad\u89e3\uff0c\u8a0a\u606f\u7ba1\u7406\u7cfb\u7d71\u8207\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44\u9593\u7684\u4f5c\u7528\u95dc\u4fc2\u3002<\/p>\n

\u3000\u3000\u4f01\u696d\u5be6\u65bd\u6d41\u7a0b\u91cd\u7d44\u7684\u4e00\u500b\u91cd\u8981\u4f9d\u64da\u662f\u8a0a\u606f\u6d41\u7684\u65b9\u5411\uff0c\u6839\u64da\u8a0a\u606f\u6d41\u7684\u65b9\u5411\u63a7\u5236\u6d41\u7a0b\u91cd\u7d44\u7684\u5404\u500b\u6c7a\u7b56\u9ede\u3002\u56e0\u6b64\uff0c\u8981\u5c07\u4e4b\u524d\u4e92\u4e0d\u95dc\u806f\u7684\u696d\u52d9\u6d41\u7a0b\u901a\u904e\u8a0a\u606f\u6d41\u6574\u5408\u6210\u53ef\u4ee5\u76f8\u4e92\u95dc\u806f\u4fc3\u9032\u7684\u696d\u52d9\u6d41\u7a0b\uff0c\u5c31\u9700\u8981\u8a0a\u606f\u7ba1\u7406\u7cfb\u7d71\u767c\u63ee\u4f5c\u7528\u3002\u800c\u8a0a\u606f\u7ba1\u7406\u7cfb\u7d71\u767c\u5c55\u5230\u4f01\u696d\u8cc7\u6e90\u8a08\u5283(Enterprise Resource Planning.ERP)\uff0c\u4e0d\u50c5\u53ef\u4ee5\u7406\u9806\u696d\u52d9\u6d41\u7a0b\uff0c\u800c\u4e14\u53ef\u4ee5\u6539\u5584\u696d\u52d9\u6d41\u7a0b\uff0c\u800c\u6b64\u6642\u5b83\u9084\u53ea\u662f\u4f5c\u70ba\u4e00\u500bIT\u624b\u6bb5\u767c\u63ee\u4f5c\u7528\u3002\u901a\u904eERP\u9032\u884c\u8a0a\u606f\u5171\u4eab\uff0c\u5c07\u91cd\u7d44\u5f8c\u7684\u696d\u52d9\u6d41\u7a0b\u7684\u5404\u500b\u6c7a\u7b56\u9ede\u52a0\u4ee5\u56fa\u5b9a\uff0c\u624d\u80fd\u6709\u6548\u4fdd\u8b49\u696d\u52d9\u7684\u6a19\u6e96\u9032\u884c\u3002\u56e0\u6b64\uff0cERP\u662fBPR\u7684\u91cd\u8981\u5de5\u5177\u548c\u624b\u6bb5\uff0cERP\u7684\u61c9\u7528\u5be6\u73fe\u4e86\u4f01\u696d\u7ba1\u7406\u8005\u5c0d\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44\u7684\u8a08\u5283\uff0c\u4f46\u5c0d\u4f01\u696d\u6d41\u7a0b\u6240\u5167\u542b\u7684\u696d\u52d9\u7ba1\u7406\u6c92\u80fd\u5e36\u4f86\u6df1\u523b\u7684\u5f71\u97ff\u3002\u56e0\u6b64\uff0c\u9700\u8981\u501f\u52a9\u4e00\u7a2e\u80fd\u5920\u5f9e\u5167\u5230\u5916\u5c0d\u4f01\u696d\u6d41\u7a0b\u9032\u884c\u7ba1\u7406\u7684\u65b9\u6cd5\u548c\u624b\u6bb5\u3002<\/p>\n

\u3000\u30002 \u77e5\u8b58\u7ba1\u7406\u7684\u542b\u7fa9<\/p>\n

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\u3000\u3000\u56e0\u6b64\uff0c\u77e5\u8b58\u7ba1\u7406\u8207\u8a0a\u606f\u7ba1\u7406\u7cfb\u7d71\u4e0d\u540c\uff0c\u5b83\u4e0d\u662f\u4e00\u500b\u55ae\u7d14\u7684IT\u6280\u8853\u4f01\u696d\u8a0a\u606f\u5316\u624b\u6bb5\uff0c\u5b83\u662f\u4e00\u500b\u5167\u542b\u4f01\u696d\u7684\u7d44\u7e54\u3001\u6587\u5316\u3001\u6230\u7565\u3001\u6d41\u7a0b\u3001\u6280\u8853\u7b49\u7684\u591a\u5143\u7cfb\u7d71\u3002<\/p>\n

\u3000\u30003 \u77e5\u8b58\u7ba1\u7406\u8207\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44<\/p>\n

\u3000\u3000\u5178\u578b\u7684\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44\u662f\u5728\u5f88\u5c11\u95dc\u6ce8\u77e5\u8b58\u7ba1\u7406\u7684\u60c5\u6cc1\u4e0b\u9032\u884c\u7684\u3002\u53ea\u8981\u9075\u7167\u4f01\u696d\u6d41\u7a0b\u91cd\u7d44\u7684\u57fa\u672c\u539f\u5247\uff0c\u7d9c\u5408\u8003\u616e\u8cc7\u91d1\u6210\u672c\u3001\u6642\u9593\u6210\u672c\u7b49\u554f\u984c\uff0c\u9010\u6f38\u5c07\u4f01\u696d\u65e2\u6210\u7684\u7d44\u7e54\u74b0\u5883\u9032\u884c\u985b\u8986\u6027\u518d\u9020\uff0c\u5c31\u5f62\u6210\u4e86\u4e00\u500b\u65b0\u74b0\u5883\u4e0b\u7684\u65b0\u7684\u4f01\u696d\u6d41\u7a0b\u3002<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/table>\n

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