{"id":1278,"date":"2023-06-05T13:32:43","date_gmt":"2023-06-05T05:32:43","guid":{"rendered":"http:\/\/localhost\/wordpress\/?p=1278"},"modified":"2019-09-16T09:22:12","modified_gmt":"2019-09-16T01:22:12","slug":"%e5%89%b5%e6%a5%ad%e5%85%ac%e5%8f%b8%e5%a6%82%e4%bd%95%e7%b6%93%e7%87%9f%e5%a5%bd%e5%85%ac%e9%97%9c%e4%ba%8b%e5%8b%99","status":"publish","type":"post","link":"https:\/\/por.tw\/EasyMarketing\/%e5%89%b5%e6%a5%ad%e5%85%ac%e5%8f%b8%e5%a6%82%e4%bd%95%e7%b6%93%e7%87%9f%e5%a5%bd%e5%85%ac%e9%97%9c%e4%ba%8b%e5%8b%99\/","title":{"rendered":"\u5275\u696d\u516c\u53f8\u5982\u4f55\u7d93\u71df\u597d\u516c\u95dc\u4e8b\u52d9\uff1f"},"content":{"rendered":"

\u5275\u696d\u516c\u53f8\u5982\u4f55\u7d93\u71df\u597d\u516c\u95dc\u4e8b\u52d9\uff1f<\/strong><\/span>
\nRIBS \u6e2c\u8a66\uff1a<\/strong><\/span><\/p>\n

\u5b8c\u6210\u7684\u516c\u95dc\u610f\u5473\u8457\u4f01\u696d\u50b3\u905e\u7684\u8a0a\u606f\u80fd\u88ab\u5927\u773e\u5438\u6536\u3002
\n\u8d0f\u5f97\u5a92\u9ad4\u95dc\u6ce8\u53ea\u662f\u500b\u958b\u59cb\uff0c\u5b83\u7684\u597d\u8655\u9084\u5167\u542b\u53d6\u5f97\u878d\u8cc7\u3001\u62db\u7d0d\u8ce2\u826f\uff0c\u4ee5\u53ca\u53d6\u5f97\u5c0e\u5e2b\u9752\u775e\u3002
\n\u6240\u4ee5\u9806\u5229\u62ff\u4e0b\u512a\u8cea\u7684\u5a92\u9ad4\u4e0d\u662f\u76ee\u7684\uff0c\u800c\u662f\u70ba\u4e86\u4e0b\u4e00\u76e4\u66f4\u5927\u7684\u68cb\u3002<\/span><\/strong><\/span><\/p>\n

\u70ba\u4e86\u70ae\u88fd\u4e00\u689d\u6709\u5438\u5f15\u529b\u7684\u8a0a\u606f\uff0cMarooney \u7684\u5efa\u8b70\u662f\u63a1\u7528RIBS \u6e2c\u8a66\uff0c\u5b83\u4ee3\u8868\u56db\u500b\u8981\u7d20\uff1a\u95dc\u806f\u6027Relevant\uff0c\u5fc5\u7136\u6027Inevitable \uff0c\u53ef\u4fe1\u6027Believable\uff0c\u7c21\u6f54\u6027Simple\u3002<\/strong><\/span><\/p>\n

1. \u95dc\u806f\u6027Relevant<\/strong><\/span><\/p>\n

\u4f60\u7684\u76ee\u7684\u4f7f\u7528\u8005\u662f\u8ab0?\u6709\u6c92\u6709\u89e3\u6c7a\u4ed6\u5011\u6240\u95dc\u5fc3\u7684\u554f\u984c?\u89e3\u6c7a\u5c08\u6848\u7684\u512a\u52e2\u5728\u54ea\u88e1\uff0c\u6191\u4ec0\u9ebc\u503c\u5f97\u4ed6\u4eba\u95dc\u6ce8?\u5728Marooney \u770b\u4f86\uff0c\u201c\u53d6\u5f97\u95dc\u6ce8\u7684\u9996\u8981\u524d\u63d0\u662f–\u63d0\u5347\u95dc\u806f\u6027\u3002\u201d<\/strong><\/span><\/p>\n

Salesforce.com \u6210\u7acb\u4e4b\u521d\uff0c\u672c\u53ef\u4ee5\u76f4\u63a5\u63a8\u51fa\u4e00\u6b3e\u7dda\u4e0aCRM \u89e3\u6c7a\u5c08\u6848\uff0c\u9019\u500b\u60f3\u6cd5\u5be6\u7528\u800c\u4e14\u6709\u8da3\u3002\u4f46\u70ba\u4e86\u8cbc\u8fd1\u66f4\u5927\u7bc4\u570d\u7684\u76ee\u7684\u4f7f\u7528\u8005\uff0c\u5275\u59cb\u4ebaMarc Benioff \u7b56\u5283\u4e86\u4e00\u500b\u8457\u540d\u7684\u884c\u92b7\u6d3b\u52d5– \u201c\u8edf\u9ad4\u7684\u7d42\u7d50\u201d( End of Software)\u3002\u5728\u7576\u6642\uff0c\u8edf\u9ad4\u7684\u4f7f\u7528\u9ad4\u9a57\u5f88\u5dee\uff0c\u4e0d\u50c5\u50f9\u683c\u6602\u8cb4\u3001\u6d6a\u8cbb\u6642\u9593\uff0c\u800c\u4e14\u958b\u59cb\u5448\u73fe\u8870\u6557\u7684\u614b\u52e2\u3002End of Software \u4e00\u7d93\u9762\u4e16\uff0c\u5de7\u5999\u7684\u7b56\u5283\u8fc5\u901f\u70ba\u516c\u53f8\u62d3\u5bec\u4e86\u5e02\u5834\uff0c\u4e26\u62c9\u8fd1\u4e86\u540c\u666e\u901a\u6d88\u8cbb\u8005\u3001\u8edf\u9ad4\u767c\u71d2\u53cb\u9593\u7684\u8ddd\u96e2\u3002\u516c\u95dc\u8a71\u984c\u5f9e\u7522\u54c1\u5c6c\u6027\u51fa\u767c\uff0c\u9010\u6f38\u5ef6\u4f38\u5230\u6539\u8b8a\u6574\u500b\u884c\u696d\u3002<\/p>\n

\"\"
\n<\/strong><\/span><\/p>\n

2. \u5fc5\u7136\u6027Inevitable<\/strong><\/span><\/p>\n

\u5fc5\u7136\u6027\u662f\u6307\uff0c\u4f01\u696d\u8981\u8b93\u4eba\u5011\u611f\u53d7\u5230\uff0c\u4f60\u7684\u7522\u54c1\u662f\u5927\u52e2\u6240\u8da8\u3002\u201c\u5982\u679c\u8a18\u8005\u8a8d\u70ba\u4f60\u7684\u7522\u54c1\u9760\u8b5c\u800c\u4e14\u5be6\u969b\uff0c\u5c31\u8aaa\u660e\u5b83\u5df2\u7136\u5177\u5099\u4e00\u5b9a\u7684\u95dc\u806f\u6027\uff0c\u5177\u6709\u5f15\u767c\u8f5f\u52d5\u7684\u6f5b\u8cea\u3002\u76f8\u53cd\uff0c\u5982\u679c\u5b83\u8ddf\u6f6e\u6d41\u6beb\u4e0d\u76f8\u5e72\uff0c\u5c31\u662f\u9006\u52e2\u800c\u70ba\u4e86\u3002\u201d<\/strong><\/span><\/p>\n

Mark Zuckerberg \u5c31\u66fe\u8868\u793a\u904e\uff0c\u5728\u5efa\u7acbFacebook \u524d\uff0c\u4ed6\u5c31\u76f8\u4fe1\u6703\u6709\u4e00\u5bb6\u79d1\u6280\u516c\u53f8\u64d4\u7576\u8d77\u201c\u6e9d\u901a\u5168\u7403\u201d\u7684\u91cd\u4efb\uff0c\u53ea\u4e0d\u904e\u4ed6\u6c92\u60f3\u5230\u81ea\u5df1\u6210\u70ba\u4e86\u6545\u4e8b\u7684\u4e3b\u89d2\u3002\u5f88\u660e\u986f\uff0c\u201c\u6e9d\u901a\u5168\u7403\u201d\u5df2\u7d93\u662f\u5fc5\u7136\u7684\u8da8\u52e2\uff0c\u4f46\u842c\u842c\u6c92\u60f3\u5230\uff0c\u4e00\u7fa4\u5e74\u8f15\u4eba\u5c31\u628a\u9019\u4e8b\u8fa6\u5230\u4e86\u3002<\/strong><\/span><\/p>\n

3. \u53ef\u4fe1\u6027Believable<\/strong><\/span><\/p>\n

\u201c\u53ef\u4fe1\u6027\u662f\u6307\uff0c\u4f7f\u7528\u8005\u76f8\u4fe1\u4f60\u7684\u516c\u53f8\u6709\u8db3\u5920\u7684\u80fd\u529b\uff0c\u628a\u7406\u60f3\u8b8a\u6210\u73fe\u5be6\u3002\u6216\u8a31\uff0c\u4f60\u7684\u7522\u54c1\u8cbc\u8fd1\u4f7f\u7528\u8005\uff0c\u53c8\u7b26\u5408\u6f6e\u6d41\uff0c\u4f46\u8ddd\u96e2\u2018\u53ef\u4fe1\u6027\u2019\u4ecd\u6709\u5f88\u9577\u7684\u4e00\u6bb5\u8def\u3002\u201d<\/strong><\/span><\/p>\n

Marooney \u8209\u4e86\u500b\u4f8b\u5b50\uff0c\u201c\u5728Salesforce.com \u7684\u5c08\u6848\u7b56\u5283\u4e2d\uff0c\u2018End of Software\u2019 \u7684\u4e3b\u984c\u4f7f\u7522\u54c1\u65e2\u8cbc\u8fd1\u5927\u773e\uff0c\u53c8\u9806\u61c9\u6f6e\u6d41\u3002\u4f46\u6700\u91cd\u8981\u7684\u537b\u662f\u53ef\u4fe1\u6027–\u51fa\u8eabOracle \uff0c\u77ad\u89e3\u8edf\u9ad4\u7684\u5275\u59cb\u4ebaMarc Benioff \u6709\u5be6\u529b\u505a\u51fa\u7522\u54c1\u3002\u5373\u4fbf\u5982\u6b64\uff0c\u5efa\u7acb\u53ef\u4fe1\u5ea6\u4ecd\u9700\u82b1\u8cbb\u6642\u9593\u3002\u7a4d\u7d2f\u4f7f\u7528\u8005\u7684\u4fe1\u4efb\uff0c\u8b93\u4ed6\u5011\u5805\u4fe1\u4f60\u6703\u8d0f\uff0c\u800c\u4e14\u5168\u5fc3\u5168\u610f\u60f3\u8b93\u4f60\u8d0f\u3002 \u201d<\/strong><\/span><\/p>\n

4. \u7c21\u6f54\u6027Simple<\/strong><\/span><\/p>\n

\u7db2\u969b\u7db2\u8def\u6642\u4ee3\uff0c\u4eba\u5011\u7684\u751f\u6d3b\u65e9\u5df2\u88ab\u6495\u626f\u5f97\u4e03\u96f6\u516b\u843d–\u4ed6\u5011\u4e00\u6703\u5152\u7528Facebook\uff0c\u4e00\u6703\u5152\u8981\u67e5\u6536\u4fe1\u4ef6\uff0c\u6bcf\u500b\u4eba\u90fd\u8cbb\u76e1\u5fc3\u601d\u5e73\u8861\u5de5\u4f5c\u3001\u670b\u53cb\u548c\u5bb6\u4eba\u7684\u95dc\u4fc2\u3002\u5982\u679c\u4f60\u60f3\u5c0b\u627e\u7a81\u7834\u9ede\uff0c\u90a3\u9ebc\u5c31\u8981\u8a66\u8457\u5c07\u8a0a\u606f\u7c21\u5316\u518d\u7c21\u5316\u3002<\/strong><\/span><\/p>\n

\u201cEnd of software\u201d\uff0c\u5c31\u4e09\u500b\u5b57\uff0c\u4e0d\u80fd\u7c21\u6f54\u66f4\u591a\u3002Marooney \u8aaa\uff0c\u201c\u5148\u628a\u4f60\u7684\u8a0a\u606f\u5beb\u4e0b\u4f86\uff0c\u7136\u5f8c\u8a66\u5716\u627e\u5230\u5b83\u7684\u7cbe\u83ef\uff0c\u60f3\u60f3\u4f60\u6700\u5e0c\u671b\u4eba\u5011\u8a18\u4f4f\u7684\u662f\u54ea\u4e00\u53e5\u8a71\u3002\u5982\u679c\u8a0a\u606f\u4e0d\u5920\u7cbe\u7149\uff0c\u8aaa\u660e\u9084\u6c92\u6709\u6293\u4f4f\u8981\u9ede\u3002\u201d<\/strong><\/span><\/p>\n

\u7522\u54c1\u767c\u4f48\u7684\u201c\u662f\u201d\u8207\u201c\u975e\u201d<\/strong><\/span><\/p>\n

\u5982\u679c\u65e9\u671f\u50b3\u9054\u7684\u8a0a\u606f\u5df2\u7d93\u901a\u904e\u4e86RIBS \u6e2c\u8a66\uff0c\u63a5\u4e0b\u4f86\u8981\u5982\u4f55\u57f7\u884c\u50b3\u64ad?<\/strong><\/span><\/p>\n

\u5728Marooney \u770b\u4f86\uff0c\u201c\u5f88\u591a\u4eba\u6df7\u6dc6\u4e86\u77ed\u671f\u76ee\u7684\u548c\u9577\u671f\u76ee\u7684\u7684\u95dc\u4fc2\u3002\u5be6\u969b\u4e0a\uff0c\u5169\u8005\u7f3a\u4e00\u4e0d\u53ef\u3002\u9577\u671f\u76ee\u7684\u7528\u4f86\u6fc0\u52f5\u548c\u7dad\u7e6b\u4f7f\u7528\u8005\uff0c\u53ef\u5982\u679c\u77ed\u671f\u76ee\u7684\u90fd\u6c92\u80fd\u5be6\u73fe\uff0c\u90a3\u9ebc\u4f30\u8a08\u5c31\u4e0d\u6703\u6709\u7136\u5f8c\u4e86\u3002\u201d<\/strong><\/span><\/p>\n

\u5c07\u201c\u7522\u54c1\u767c\u4f48\u201d\u770b\u4f5c\u4e00\u5207\u516c\u95dc\u6d3b\u52d5\u7684\u7d42\u7d50\uff0c\u662f\u5275\u696d\u516c\u53f8\u6700\u5e38\u72af\u7684\u932f\u8aa4\u3002\u201c\u9019\u5c31\u597d\u50cf\u525b\u8fa6\u5b8c\u7522\u54c1\u767c\u4f48\u6703\uff0c\u4e3b\u8fa6\u65b9\u5c31\u4e00\u6254\u8a71\u7b52\uff0c\u628a\u6240\u6709\u4eba\u90fd\u8d95\u51fa\u73fe\u5834\u3002\u63db\u53e5\u8a71\u8aaa\uff0c\u2018\u7522\u54c1\u767c\u4f48\u2019\u53ea\u662f\u958b\u5c40\u4e00\u5c0f\u6b65\uff0c\u5f8c\u9762\u7684\u8def\u9084\u9577\u3002\u201d\u6240\u4ee5\uff0c\u53ea\u6709\u7576\u4f60\u660e\u78ba\u600e\u9ebc\u8d70\u7b2c\u4e8c\u6b65\u7684\u6642\u5019\uff0c\u518d\u767c\u4f48\u7522\u54c1\u3002\u201c\u5c31\u597d\u50cf\u4e00\u5834\u65c5\u884c\uff0c\u9700\u8981\u4e00\u6b65\u63a5\u8457\u4e00\u6b65\uff0c\u6839\u672c\u4e0d\u80fd\u505c\u3002\u201d<\/strong><\/span><\/p>\n

\u601d\u8003\u77ed\u671f\u76ee\u7684\u7684\u6642\u5019\uff0c\u4e5f\u8981\u6642\u523b\u9298\u8a18\u9577\u671f\u7684\u4e2d\u5fc3\u601d\u60f3\u3002\u4e00\u8a00\u4e00\u884c\u3001\u6bcf\u4e00\u6b21\u5a92\u9ad4\u843d\u5730\uff0c\u90fd\u5728\u70ba\u672a\u4f86\u9858\u666f\u505a\u92ea\u588a\u3002\u9858\u666f\u53ef\u4ee5\u662f\u672a\u4f86\u7684\u95b1\u8b80\u9ad4\u9a57\u3001\u8edf\u9ad4\u7684\u7d42\u7d50\uff0c\u4ea6\u6216\u662f\u6e9d\u901a\u5168\u7403\u7684\u5e73\u53f0\u3002\u4e00\u65b9\u9762\uff0c\u9577\u671f\u76ee\u7684\u80fd\u5c07\u77ed\u671f\u76ee\u7684\u63d0\u5347\u5230\u65b0\u9ad8\u5ea6;\u53e6\u4e00\u65b9\u9762\uff0c\u77ed\u671f\u76ee\u7684\u5be6\u73fe\u5f97\u8d8a\u591a\uff0c\u9577\u671f\u76ee\u7684\u7684\u53ef\u4fe1\u5ea6\u3001\u53ef\u64cd\u4f5c\u6027\u5c31\u8d8a\u5f37\u3002\u201d<\/strong><\/span><\/p>\n

\u54c1\u724c\u5713\u74b0Brand Lens<\/strong><\/span><\/p>\n

\u7522\u54c1\u767c\u4f48\u5f8c\uff0c\u201c\u54c1\u724c\u201d\u5c31\u8a72\u767b\u5834\u4e86\u3002\u5f37\u6709\u529b\u7684\u54c1\u724c\u6548\u61c9\u53ef\u4ee5\u8aaa\u660e\u7522\u54c1\u6b65\u6b65\u70ba\u71df\u3002Marooney \u7d66\u51fa\u4e86\u5be6\u7528\u7684\u201c\u54c1\u724c\u5713\u74b0\u201d\u6a21\u578b\u3002\u201c\u5275\u696d\u521d\u671f\uff0c\u5c0f\u516c\u53f8\u8cc7\u6e90\u5331\u4e4f\uff0c\u4f46\u8981\u8655\u7406\u7684\u9ebb\u7169\u9084\u4e0d\u5c11\u3002\u201c\u54c1\u724c\u5713\u74b0\u201d\u4e0d\u50c5\u80fd\u898f\u7bc4\u516c\u53f8\u5c6c\u6027\uff0c\u9084\u80fd\u7406\u9806to do list \u7684\u6838\u5fc3\u3002<\/strong><\/span><\/p>\n

\u7b2c\u4e00\u5708–\u54c1\u724c\u53e3\u865fTagline<\/strong><\/span><\/p>\n

\u201c\u54c1\u724c\u53e3\u865f\u4f4d\u65bc\u5713\u74b0\u7684\u4e2d\u5fc3\uff0c\u201dMarooney \u89e3\u91cb\u9053\uff0c\u201c\u5c0dSalesforce.com \u4f86\u8aaa\uff0c\u5b83\u662f\u2019\u8edf\u9ad4\u7684\u7d42\u7d50\u2019;\u5c0dGoogle \u4f86\u8aaa\uff0c\u5b83\u662f\u532f\u7e3d\u5168\u7403\u8a0a\u606f;\u5c0dFacebook \u4f86\u8aaa\uff0c\u5b83\u662f\u8ce6\u4e88\u4f7f\u7528\u8005\u66f4\u591a\u529b\u91cf\uff0c\u8b93\u4e16\u754c\u958b\u653e\u3001\u9023\u901a\u3002\u201d<\/strong><\/span><\/p>\n

\u201cTagline \u7684\u8981\u9ede\u662f\uff0c\u5be6\u5728\u6c92\u6709\u4e0d\u8981\u786c\u626f\u3002\u5982\u679c\u7121\u6cd5\u7cbe\u78ba\u6b78\u7d0d\uff0c\u4e0d\u59a8\u5148\u5728\u6700\u4e2d\u592e\u4e00\u74b0\u5beb\u4e0b\u516c\u53f8\u7684\u540d\u7a31\u3002\u5b83\u7684\u672c\u610f\u662f\u88fd\u4f5c\u7c21\u55ae\u5be6\u7528\u7684\u54c1\u724c\u5b9a\u4f4d\uff0c\u5982\u679c\u4f7f\u7528\u4e0d\u7576\uff0c\u4e5f\u6703\u5e36\u4f86\u4e0d\u5c11\u9ebb\u7169\u3002\u201d<\/strong><\/span><\/p>\n

\u7b2c\u4e8c\u5708–\u54c1\u724c\u5c6c\u6027Attributes<\/strong><\/span><\/p>\n

\u5efa\u7acb\u4e86\u54c1\u724c\u53e3\u865f\uff0c\u63a5\u4e0b\u4f86\u9700\u8981\u63cf\u8ff0\u54c1\u724c\u5c6c\u6027\u3002\u201c\u516c\u53f8\u6210\u7acb\u521d\u671f\uff0c\u5982\u679c\u6c92\u6709\u81ea\u6211\u5b9a\u4f4d\uff0c\u5f88\u5bb9\u6613\u88ab\u5916\u754c\u8cbc\u4e0a\u5176\u4ed6\u6a19\u7c64\u3002\u201d\u6b64\u5916\uff0c\u8af8\u5982\u201c\u8070\u660e\u201d\u201c\u5275\u65b0\u201d\u201c\u503c\u5f97\u4fe1\u8cf4\u201d\u7684\u8a5e\u5f59\uff0c\u5bec\u6cdb\u5230\u7f3a\u4e4f\u5be6\u969b\u610f\u7fa9\u3002<\/strong><\/span><\/p>\n

\u201cMark Zuckerberg \u5e38\u8aaa\uff0c\u4f60\u9700\u8981\u5c07\u8a5e\u5f59\u7684\u5c6c\u6027\u8207\u516c\u53f8\u7684\u7279\u5fb5\u76f8\u9023\u3002\u6709\u6642\u5019\uff0c\u2018\u5feb\u2019\u662f\u597d\u4e8b\u60c5\uff0c\u4e5f\u662f\u58de\u4e8b\u60c5\uff0c\u4ee5\u2018\u6162\u2019\u8457\u7a31\u7684\u5b8c\u6210\u4f8b\u5b50\u4e0d\u5728\u5c11\u6578\uff0c\u4f46\u5c0d\u65bcFacebook \u4f86\u8aaa\uff0c\u2018\u5feb\u2019\u624d\u662f\u738b\u9053\u3002\u201d<\/strong><\/span><\/p>\n

\u4e0d\u5f97\u4e0d\u8aaa\uff0c\u54c1\u724c\u5c6c\u6027\u4e5f\u5f80\u5f80\u53cd\u6620\u51fa\u516c\u53f8\u5275\u59cb\u4eba\u7684\u54c1\u8cea\uff0c\u751a\u81f3\u9ad4\u73fe\u5728\u8fa6\u516c\u74b0\u5883\u4e0a\u3002Google \u7684\u95dc\u9375\u8a5e\u662f\u201c\u6709\u8da3\u201d\uff0c\u6240\u4ee5\u4f60\u6703\u767c\u73fe\u5b83\u7684\u8fa6\u516c\u5ba4\u4e94\u5f69\u7e7d\u7d1b\uff0c\u7570\u60f3\u5929\u958b;\u800c\u4e3b\u5f35\u81ea\u7531\u958b\u653e\u7684Facebook\uff0c\u5247\u662f\u53e6\u4e00\u756a\u7f3a\u4e4f\u689d\u689d\u6846\u6846\u3001\u4e0d\u65b7\u8b8a\u5316\u7684\u666f\u8c61\u3002<\/strong><\/span><\/p>\n

\u7b2c\u4e09\u5708–\u54c1\u724c\u5dee\u7570<\/strong><\/span><\/p>\n

\u201c\u54c1\u724c\u5dee\u7570\u662f\u5c07\u4f60\u8207\u5176\u4ed6\u516c\u53f8\u5340\u5225\u958b\u4f86\u7684\u95dc\u9375\uff0c\u201d Marooney \u8aaa\uff0c\u201cSalesforce.com \u7684\u7368\u7279\u4e4b\u8655\u5728\u65bc\u63d0\u4f9b\u7dda\u4e0a\u670d\u52d9\uff0c\u800c\u975e\u50b3\u7d71\u7684\u8edf\u9ad4\u4f9b\u61c9\u3002\u56e0\u6b64\uff0c\u5373\u4fbf\u5728\u7db2\u969b\u7db2\u8def\u6ce1\u6cab\u7834\u88c2\u6642\uff0c\u8a31\u591a\u4eba\u5efa\u8b70Marc \u628a\u540d\u7a31\u88e1\u7684.com \u53bb\u6389\uff0c\u4ed6\u65b7\u7136\u62d2\u7d55\u4e86\u3002\u5b83\u7684\u5dee\u7570\u6027\u5982\u6b64\u986f\u8457\uff0c\u4ee5\u81f3\u65bc\u6839\u672c\u4e0d\u80fd\u6368\u68c4\u3002\u4efb\u4f55\u4eba\u90fd\u53ef\u4ee5\u901a\u904e\u516c\u53f8\u540d\u7a31\uff0c\u76f4\u63a5\u767b\u5165\u7db2\u7ad9\u8cfc\u8cb7\u670d\u52d9\u3002\u54c1\u724c\u540d\u7a31\u5c31\u5df2\u7d93\u5340\u5206\u4e86\u4e00\u5207\u3002\u201d<\/strong><\/span><\/p>\n

\u7b2c\u56db\u5708–\u57f7\u884c<\/strong><\/span><\/p>\n

\u201c\u4f34\u96a8\u516c\u53f8\u7684\u6210\u9577\uff0c\u9700\u8981\u50b3\u905e\u7684\u8a0a\u606f\u4e5f\u8d8a\u4f86\u8d8a\u591a\u3002\u65bc\u662f\uff0c\u4f60\u53ef\u80fd\u8981\u8457\u624b\u8209\u8fa6\u5927\u6703\u3001\u64b0\u5beb\u90e8\u843d\u683c\uff0c\u6216\u662f\u50f1\u50ad\u5c08\u9580\u7684\u54e1\u5de5\u3002\u4f46\u7121\u8ad6\u5982\u4f55\uff0c\u90fd\u8981\u7262\u8a18\u54c1\u724c\u5713\u74b0\u3002\u78ba\u5b9a\u50b3\u905e\u7684\u8a0a\u606f\u8207\u54c1\u724c\u5951\u5408\uff0c\u80fd\u5920\u63d0\u5347\u8fa8\u8b58\u5ea6\uff0c\u518d\u653e\u624b\u57f7\u884c;\u5426\u5247\uff0c\u8981\u679c\u65b7\u628a\u58de\u4e3b\u610f\u627c\u6bba\u5728\u6416\u7c43\u88e1\u3002\u201d<\/strong><\/span><\/p>\n

\u57f7\u884c\u524d\uff0c\u9084\u8981\u6ce8\u610f\u5340\u5206\u5167\u5b9a\u548c\u5916\u90e8\u512a\u5148\u7d1a\u3002\u56e0\u70ba\u516c\u53f8\u5167\u5b9a\u6703\u540c\u6642\u958b\u5c55\u4e0d\u540c\u7684\u9805\u76ee\uff0c\u4f46\u4e26\u975e\u6bcf\u4e00\u500b\u90fd\u503c\u5f97\u95dc\u6ce8\u3002\u4ee5\u5916\u90e8\u5e02\u5834\u5c0e\u5411\u548c\u4f7f\u7528\u8005\u9700\u6c42\u4f5c\u70ba\u53c3\u7167\uff0c\u770b\u4f3c\u8207\u73fe\u7528\u7684\u92b7\u552e\u904b\u71df\u95dc\u806f\u751a\u5c11\uff0c\u537b\u5c0d\u672a\u4f86\u767c\u5c55\u6709\u6975\u5f37\u7684\u6307\u5c0e\u6027\u3002<\/strong><\/span><\/p>\n

\u50b3\u64ad\u7684\u4e03\u5b97\u7f6a\u548c\u4e03\u5b57\u771f\u8a00<\/strong><\/span><\/p>\n

\u50b3\u64ad\u4e03\u5b97\u7f6a\u548c\u4e03\u5b57\u771f\u8a00\u6642\u5e38\u4f34\u96a8\u8457Marooney \u7684\u5de5\u4f5c\uff0c\u4e26\u8aaa\u660e\u5979\u7bc0\u7701\u6642\u9593\u3001\u66f4\u52a0\u5c08\u6ce8\u3001\u4fc3\u9032\u5275\u59cb\u4eba\u548c\u516c\u53f8\u5728\u516c\u95dc\u7b56\u5283\u4e2d\u4e0d\u8dd1\u984c\u3002\u7121\u8ad6\u516c\u53f8\u662f\u5426\u4e0a\u5e02\uff0c\u898f\u6a21\u5982\u4f55\uff0c\u90fd\u8db3\u5920\u6709\u6548\u3002<\/strong><\/span><\/p>\n

\u4e03\u5b97\u7f6a<\/strong><\/span><\/p>\n

\u8caa\u6200\uff1a\u4e0d\u8981\u8caa\u6200\u5176\u4ed6\u516c\u53f8\u7684\u54c1\u724c\u5f62\u8c61\u3002\u5373\u4fbf\u4f60\u975e\u5e38\u559c\u6b61\u4ed6\u5011\u7684\u98a8\u683c\u548c\u7279\u8cea\uff0c\u4ee5\u81f3\u65bc\u60f3\u8ddf\u5b83\u5011\u4fdd\u6301\u4e00\u81f4\u3002\u53ef\u662f\uff0c\u76f2\u76ee\u7684\u5c0d\u7167\u672c\u8eab\u5c31\u662f\u6d6a\u8cbb\u6642\u9593\u3002\u4e0d\u5982\u63db\u500b\u89d2\u5ea6\uff0c\u5f9e\u5275\u59cb\u4eba\u3001\u9818\u5c0e\u8005\u3001\u54c1\u724c\u7684\u89d2\u5ea6\u91cd\u65b0\u9032\u884c\u81ea\u6211\u5b9a\u7fa9\uff0c\u505a\u66f4\u597d\u7684\u81ea\u5df1\u3002<\/strong><\/span><\/p>\n

\u8caa\u5fc3\uff1a\u8a66\u5716\u6eff\u8db3\u6240\u6709\u4eba\uff0c\u4e0d\u50c5\u6536\u6548\u751a\u5fae\uff0c\u800c\u4e14\u4e26\u4e0d\u73fe\u5be6\u3002<\/strong><\/span><\/p>\n

\u8caa\u5a6a\uff1a\u91d1\u9322\u6703\u9ebb\u75fa\u96d9\u773c\uff0c\u8b93\u4eba\u8b8a\u5f97\u611a\u8822\u3002\u540c\u6642\u95dc\u6ce8\u592a\u591a\uff0c\u53ea\u6703\u589e\u52a0\u72af\u932f\u8aa4\u7684\u5e7e\u7387\u3002\u805a\u7126\u6700\u91cd\u8981\u7684\u4e8b\u60c5\uff0c\u800c\u4e0d\u662f\u501a\u4ed7\u8c50\u539a\u7684\u8cc7\u6e90\uff0c\u6d6a\u8cbb\u7cbe\u529b\u3002<\/strong><\/span><\/p>\n

\u61f6\u60f0\uff1a\u5225\u5077\u61f6\uff0c\u5207\u5fcc\u5728\u5404\u985e\u4e3b\u984c\u5927\u6703\u4e0a\u767c\u4f48\u7522\u54c1\u3002\u9019\u985e\u5834\u5408\u9069\u5408\u5c55\u793a\u7522\u54c1\uff0c\u4e0d\u65b7\u5411\u8207\u6703\u8005\u63a8\u92b7\uff0c\u800c\u4e0d\u662f\u505a\u767c\u4f48\u3002\u8a18\u4f4f\uff0c\u6d41\u884c\u8a9e(buzzwords)\u5c0d\u4eba\u7fa4\u6c92\u6709\u5438\u5f15\u529b\uff0c\u5b83\u5c31\u50cf\u566a\u97f3\u4e00\u6a23\uff0c\u6c3e\u6feb\u5230\u96e3\u4ee5\u5438\u5f15\u6ce8\u610f\u529b\u3002\u9019\u985e\u8a5e\u8a9e\u5167\u542b\uff1a\u5ef6\u5c55\u6027\uff0c\u6539\u5584\u3001\u985b\u8986\u7b49\u7b49\u3002\u4e00\u53e5\u8a71\uff1a\u5c11\u7528\u70ba\u5999\u3002<\/strong><\/span><\/p>\n

\u61a4\u6012\uff1a\u8b93\u4eba\u60f1\u6012\u7684\u4e8b\u60c5\u53ef\u80fd\u5167\u542b\u8a18\u8005\u63ea\u4f4f\u7522\u54c1\u5f31\u9ede\u4e0d\u653e\uff0c\u4e5f\u53ef\u80fd\u662f\u7af6\u722d\u5c0d\u624b\u7684\u60e1\u610f\u8a46\u6bc0\u3002\u4f46\u662f\uff0c\u4e0d\u8981\u540c\u4ed6\u4eba\u6216\u662f\u5176\u4ed6\u54c1\u724c\u9677\u5165\u60e1\u9b25\u3002<\/strong><\/span><\/p>\n

\u5ac9\u5992\uff1a\u5982\u540c\u7b2c\u4e00\u689d\u201c\u8caa\u6200\u201d\uff0c\u5c0d\u7af6\u722d\u5c0d\u624b\u7684\u95dc\u6ce8\u8d8a\u591a\uff0c\u5c0d\u81ea\u5df1\u7684\u95dc\u6ce8\u5c31\u6703\u8d8a\u5c11\u3002\u6240\u4ee5\uff0c\u4f55\u5fc5\u5462?<\/strong><\/span><\/p>\n

\u81ea\u5351\u53c8\u81ea\u5927\uff1a\u4e0d\u8981\u88ab\u5a92\u9ad4\u7684\u8a9e\u7cfb\u5de6\u53f3\u3002\u597d\u7684\u5a92\u9ad4\u5831\u9053\u6703\u8b93\u4f60\u98c4\u98c4\u7136\uff0c\u7cdf\u7cd5\u7684\u5a92\u9ad4\u843d\u5730\u53c8\u6703\u628a\u4f60\u6253\u5165\u8c37\u5e95\u3002\u81ea\u5927\u548c\u81ea\u5351\u7684\u60c5\u7dd2\u90fd\u6703\u5c0e\u81f4\u5206\u5fc3\u3002<\/strong><\/span><\/p>\n

\u4e03\u5b57\u771f\u8a00<\/strong><\/span><\/p>\n

\u7a4d\u6975\u4e3b\u52d5\uff1a\u4f5c\u70ba\u5275\u59cb\u4eba\uff0c\u6c92\u6709\u4eba\u6bd4\u4f60\u66f4\u77ad\u89e3\u81ea\u5df1\u3002\u53ea\u56de\u7b54\u8a18\u8005\u7684\u554f\u984c\uff0c\u537b\u6c92\u6709\u4e3b\u52d5\u95e1\u8ff0\u516c\u53f8\u7684\u4eae\u9ede\uff0c\u662f\u6700\u5927\u7684\u5931\u8077\u3002\u54c1\u724c\u5f62\u8c61\u5c31\u50cf\u4e00\u584a\u749e\u7389\uff0c\u9700\u8981\u5f8c\u5929\u7684\u7cbe\u5fc3\u96d5\u7422\u3002\u5728\u540c\u5a92\u9ad4\u6e9d\u901a\u6642\uff0c\u5b78\u6703\u7a4d\u6975\u4e3b\u52d5\uff0c\u5148\u79ae\u8c8c\u5f97\u56de\u7b54\u554f\u984c\uff0c\u518d\u9010\u4e00\u5f37\u8abf\u91cd\u9ede\u3002\u8a66\u60f3\u4e00\u4e0b\uff0c\u5982\u679c\u9023\u81ea\u5df1\u90fd\u7f9e\u65bc\u8868\u9054\uff0c\u5225\u4eba\u53c8\u600e\u9ebc\u6703\u731c\u5230?<\/strong><\/span><\/p>\n

\u77e5\u66c9\u80cc\u5f8c\u7684\u4e3b\u984c\uff1a\u505a\u63a1\u8a2a\u524d\uff0c\u4f60\u662f\u5426\u77e5\u9053\u5a92\u9ad4\u7684\u9078\u984c\u548c\u5b9a\u4f4d?\u5f88\u591a\u6642\u5019\uff0c\u5982\u679c\u4f60\u63d0\u65e9\u77e5\u9053\u985e\u4f3c\u7d30\u7bc0\uff0c\u6216\u8a31\u5c31\u4e0d\u6703\u63a5\u53d7\u4e0d\u5207\u984c\u7684\u8a2a\u554f\u3002\u5efa\u8b70\u662f\uff1a\u7576\u8a18\u8005\u4e3b\u52d5\u9080\u7d04\uff0c\u5148\u8a66\u5716\u77ad\u89e3\u4ed6\u5011\u7684\u63a1\u8a2a\u76ee\u7684\uff0c\u4e26\u5b9a\u4f4d\u81ea\u5df1\u5728\u9019\u6bb5\u6545\u4e8b\u4e2d\u7684\u4f4d\u7f6e\u3002<\/strong><\/span><\/p>\n

\u78ba\u4fdd\u7576\u52d9\u4e4b\u6025\uff1a\u7406\u60f3\u548c\u671f\u5f85\uff0c\u518d\u9ad8\u9060\u90fd\u8981\u63a5\u5730\u6c23\u3002Marooney \u8aaa\uff0c\u66fe\u6709\u4e00\u500b\u5275\u59cb\u4eba\u8aaa\u5e0c\u671b\u57286 \u500b\u6708\u5f8c\u767b\u4e0aDavid Letterman \u7684\u7bc0\u76ee(\u7f8e\u570b\u8457\u540d\u812b\u53e3\u79c0\u4e3b\u6301\u4eba\u3001\u559c\u5287\u6f14\u54e1\u3001\u96fb\u8996\u7bc0\u76ee\u88fd\u4f5c\u4eba)\u3002\u76ee\u7684\u904e\u65bc\u9ad8\u9060\uff0c\u53ea\u6703\u9069\u5f97\u5176\u53cd\u3002\u5f9e\u5be6\u969b\u51fa\u767c\uff0c\u4ed6\u61c9\u8a72\u641e\u6e05\u695a\u73fe\u5728\u64c1\u6709\u4ec0\u9ebc\uff0c\u4ee5\u53ca\u5982\u4f55\u5145\u5206\u5229\u7528\u3002\u6240\u4ee5\uff0c\u5225\u88ab\u4e0d\u5207\u5be6\u969b\u7684\u76ee\u7684\u6a21\u7cca\u4e86\u96d9\u773c\u3002<\/strong><\/span><\/p>\n

\u529b\u6c42\u96d9\u8d0f\uff1a\u8a18\u8005\u4e0d\u662f\u751f\u4f86\u70ba\u4f60\u5de5\u4f5c\uff0c\u4ed6\u5011\u8981\u8ce3\u5831\u7d19\u3001\u8cfa\u9ede\u64ca\u91cf\uff0c\u6216\u662f\u62c9\u5ee3\u544a\u3002\u6240\u4ee5\uff0c\u4e0d\u59a8\u63db\u500b\u89d2\u5ea6\u601d\u8003\uff0c\u5982\u4f55\u5e6b\u5230\u4ed6\u5011?\u7b54\u6848\u7121\u975e\u662f–\u6709\u8da3\u53c8\u5438\u5f15\u4eba\u7684\u6a19\u984c\u3002\u5275\u696d\u516c\u53f8\u6c92\u6709\u5927\u540d\u9f0e\u9f0e\u7684\u54c1\u724c\uff0c\u4e5f\u6c92\u6709\u97ff\u5679\u5679\u7684\u6a19\u8a9e\uff0c\u4f60\u5c31\u66f4\u8981\u6316\u6398\u51fa\u6709\u8da3\u7684\u6771\u897f\uff0c\u5e6b\u8a18\u8005\uff0c\u4e5f\u5e6b\u81ea\u5df1\u5438\u5f15\u66f4\u591a\u7684\u95dc\u6ce8\u3002<\/strong><\/span><\/p>\n

\u5b78\u6703\u50be\u807d\uff1a\u6700\u597d\u7684CEO \u5f80\u5f80\u4e5f\u662f\u6700\u8010\u5fc3\u7684\u50be\u807d\u8005\u3002Mark Zuckerberg \u5c31\u662f\u5176\u4e2d\u4e4b\u4e00\uff0c\u4ed6\u6709\u6642\u5019\u80fd\u5728\u6574\u500b\u6703\u8b70\u4e0a\u90fd\u4fdd\u6301\u4e00\u8a00\u4e0d\u767c\uff0c\u537b\u6703\u7262\u7262\u628a\u63e1\u6bcf\u4e00\u500b\u8046\u807d\u7684\u6a5f\u6703\uff0c\u5728\u807d\u61c2\u5f8c\uff0c\u5207\u5207\u5be6\u5be6\u5f97\u53bb\u843d\u5be6\u3002<\/strong><\/span><\/p>\n

\u5f37\u5f37\u806f\u5408\uff1a\u614e\u91cd\u9078\u53d6\u5408\u4f5c\u5925\u4f34\u3002\u4ed6\u5011\u53ef\u80fd\u662f\u7af6\u722d\u5c0d\u624b\uff0c\u4ea6\u6216\u662f\u66f4\u9ad8\u6c34\u5e73\u7684\u4f01\u696d\u3002\u54c1\u724c\u5408\u4f5c\u5f97\u7576\uff0c\u6703\u8d77\u5230\u610f\u60f3\u4e0d\u5230\u7684\u597d\u6548\u679c\u3002\u5c24\u5176\u662f\u540c\u5de8\u982d\u7684\u9806\u5229\u5408\u4f5c\uff0c\u4e0d\u50c5\u88fd\u9020\u4e86\u96d9\u8d0f\uff0c\u800c\u4e14\u6709\u52a9\u65bc\u50b3\u64ad\u54c1\u724c\u6545\u4e8b\u3002<\/span><\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u5275\u696d\u516c\u53f8\u5982\u4f55\u7d93\u71df\u597d\u516c\u95dc\u4e8b\u52d9\uff1f RIBS \u6e2c\u8a66\uff1a \u5b8c\u6210\u7684\u516c\u95dc\u610f\u5473\u8457\u4f01\u696d\u50b3\u905e\u7684\u8a0a\u606f\u80fd\u88ab\u5927\u773e\u5438\u6536\u3002 \u8d0f\u5f97\u5a92\u9ad4\u95dc\u6ce8\u53ea\u662f […]<\/p>\n","protected":false},"author":1,"featured_media":1923,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[8],"class_list":["post-1278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2","tag-8"],"_links":{"self":[{"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/posts\/1278"}],"collection":[{"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/comments?post=1278"}],"version-history":[{"count":0,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/posts\/1278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/media\/1923"}],"wp:attachment":[{"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/media?parent=1278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/categories?post=1278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/por.tw\/EasyMarketing\/wp-json\/wp\/v2\/tags?post=1278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}