{"id":15,"date":"2023-06-05T12:16:03","date_gmt":"2023-06-05T04:16:03","guid":{"rendered":"http:\/\/pro369.com\/edm\/?p=15"},"modified":"2019-07-26T06:08:00","modified_gmt":"2019-07-26T06:08:00","slug":"%e5%8f%a3%e7%a2%91%e5%bc%8f%e8%a1%8c%e9%8a%b7-word-of-mouth","status":"publish","type":"post","link":"https:\/\/por.tw\/edm\/%e5%8f%a3%e7%a2%91%e5%bc%8f%e8%a1%8c%e9%8a%b7-word-of-mouth\/","title":{"rendered":"\u53e3\u7891\u5f0f\u884c\u92b7 Word of Mouth"},"content":{"rendered":"<p><span>&nbsp; <\/span><font size=\"3\">ZenithOptimedia fast forward issue 5\u7684\u4e3b\u984c\u662f\u53e3\u7891\u5f0f\u884c\u92b7(word of mouth)\uff0c\u6458\u8981\u5982\u4e0b:<\/font><span> <\/p>\n<ul>\n<li><font size=\"3\">\u53e3\u7891\u5f0f\u884c\u92b7, word of mouth or 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size=\"3\">13-18\u6b72\uff0c\u559c\u6b61\u8ac7\u8ad6\u54c1\u724c,\u719f\u6089\u79d1\u6280\u8207\u5a92\u9ad4\uff0c\u559c\u6b61\u65b0\u8cc7\u8a0a\u53ca\u65b0\u4e8b\u7269\u3002 <\/font><\/li>\n<li><font size=\"3\">\u4e0a\u5c64,\u9ad8\u7b49\u6559\u80b2,\u4e2d\u5e74\u7684\u610f\u898b\u9818\u8896,\u4fdd\u5b88\u6216\u662f\u958b\u653e\u7684\u793e\u6703\u904b\u52d5\u8005\u3002<br \/> <\/font><br \/> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/visdacom.com\/edm\/wp-content\/uploads\/2013\/04\/9898215567.jpg\"  width=\"225\" height=\"225\" \/><font size=\"3\">\n<p> <\/font><\/li>\n<\/ul>\n<\/li>\n<li><font size=\"3\">\u4e00\u500b\u9a5a\u5947\u7684\u6545\u4e8b\u53ef\u4ee5\u767c\u63ee&#39;\u75c5\u6bd2\u5f0f&#39;(viral)\u7684\u50b3\u64ad\u6548\u679c\uff0c\u4f46\u662f\u5ee3\u544a\u662f\u523a\u6fc0\u54c1\u724c\u5c0d\u8a71\u7684\u6975\u4f73\u5de5\u5177\uff0c\u53e3\u7891\u884c\u92b7\u61c9\u7576\u548c\u5ee3\u544a\u540c\u6642\u9032\u884c\u3002 <\/font><\/li>\n<li><font size=\"3\">\u53e3\u7891\u884c\u92b7\u4e26\u6c92\u6709\u8fa6\u6cd5\u5e6b\u52a9\u4f60\u7684\u54c1\u724c\u5982\u679c\u4f60\u6c92\u6709\u597d\u7684\u7522\u54c1,\u597d\u7684\u4f7f\u7528\u7d93\u9a57\u4ee5\u53ca\u597d\u7684\u5ba2\u6236\u670d\u52d9\u3002 <\/font><\/li>\n<li><font size=\"3\">\u597d\u7684\u6545\u4e8b\u4e0d\u50c5\u662f\u8a2d\u8a08\u51fa\u4f86\u7684\u5f71\u50cf\uff0c\u800c\u662f\u8ab0(\u54ea\u500b\u54c1\u724c),\u70ba\u4f55,\u7522\u751f\u4ec0\u9ebc\u7d50\u679c\uff1f <\/font><\/li>\n<li><font size=\"3\">(BzzAgent)\u8ffd\u8e64\u53e3\u7891\u5f0f\u884c\u92b7\u7684\u65b9\u5f0f\u6709\u4e09\u7a2e: <\/font>\n<ul>\n<li><font size=\"3\">\u50b3\u905e\u7684\u4ee3\u7d1a(generation)\uff0c\u901a\u5e38\u8ffd\u8e643\u7d1a\uff0c\u5f9e\u7b2c0\u7d1a(agent)\u50b3\u64ad\uff0c\u7b2c1\u7d1a\u5230\u7b2c2\u7d1a\uff0c\u5927\u7d04\u6703\u5f71\u97ff60\u4eba\u3002 <\/font><\/li>\n<li><font size=\"3\">\u4ee3\u7406\u4eba\u901a\u5e38\u6703\u56de\u994bcampaign\u7684\u6548\u679c\uff0c\u5c07\u5b83\u5f59\u6574\u5728\u8cc7\u6599\u5eab\uff0c\u662f\u5f88\u5bf6\u8cb4\u7684\u8cc7\u8a0a <\/font><\/li>\n<li><font size=\"3\">\u6574\u9ad4\u6548\u76ca\uff0c\u53ef\u80fd\u5229\u7528\u6298\u50f9\u5238\u4f7f\u7528\u7387,\u92b7\u552e\u91cf\u7b49\u4e00\u822c\u5a92\u9ad4\u6548\u76ca\u8a55\u4f30\u7684\u65b9\u5f0f\u4f86\u8a55\u4f30\u3002 <\/font><\/li>\n<\/ul>\n<\/li>\n<li><font size=\"3\">\u5728\u57f7\u884c\u53e3\u7891\u5f0f\u884c\u92b7\u524d\u5c31\u61c9\u4eab\u597d\u8a55\u4f30\u7684\u65b9\u6cd5\uff0c\u800c\u4e14\u61c9\u8a72\u662f\u6709\u4e00\u81f4\u7684\u6a19\u6e96\u8a55\u91cf(TalkTrack, Blogspot or Google Trends)\uff0c\u7b2c\u4e09\u500b\u5c64\u6b21\u5c31\u662f\u53e3\u7891\u5f0f\u884c\u92b7\u5982\u4f55\u8ddf\u884c\u92b7\u6d3b\u52d5\u8981\u50b3\u9054\u7684\u8a0a\u606f\u6574\u5408\u3002 <\/font><\/li>\n<li><font 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5\u7684\u4e3b\u984c\u662f\u53e3\u7891\u5f0f\u884c\u92b7(wo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":525,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[18],"class_list":["post-15","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-epaper-","tag-edm"],"_links":{"self":[{"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/posts\/15"}],"collection":[{"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/comments?post=15"}],"version-history":[{"count":0,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/posts\/15\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/media\/525"}],"wp:attachment":[{"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/media?parent=15"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/categories?post=15"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/por.tw\/edm\/wp-json\/wp\/v2\/tags?post=15"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}